Attio is on a mission to redefine business software by empowering users to configure their tools to suit their unique needs. This CRM platform is designed to harness a team's existing data streams, initially focusing on email, calendar, and social data, with plans to expand to include product and analytics data. By providing access to a wealth of high-quality, up-to-date data, Attio enables teams to quickly derive value from it. The platform also offers customizable workflows and a library of powerful templates to help teams build processes that may not fit within the constraints of a traditional CRM model.